Why Gucci Is The Hottest Label on Earth Right Now


StyleWhy Gucci Is The Hottest Label on Earth Right Now

Alessandro Michele's clothes and accessories draw on a freaky menagerie of ideas—zoo animals and '70s wallpaper patterns, plus iconic loafers and Milanese tailoring, all through the filter of a Wes Anderson movie.

Gucci's clothes are not for the faint of heart (or the light of wallet), but if you've got the mojo and the bucks, then pile 'em on. In fact, maximalism is the whole point. See those loafers? They're lined with kangaroo fur. The bird on this sweater is flying through lightning bolts and gold stars and tiny bunnies. And why would you wear it with khaki pants when you could go plaid? More is more is more is more.

"Every so often, a designer creates clothes so inspiring they push fashion in a whole new direction, and right now that designer is Alessandro Michele of Gucci. In the year since he was named creative director, Michele has completely re-imagined the storied Italian fashion house. His clothes are younger. Bolder. Wilder. The new Gucci is such a phenomenon that its revamped stores can't seem to keep anything in stock longer than a couple of days. All hail the new king of cool and the raddest clothes on the planet." — Jim Moore


Loafers | $750

Seek This Hide

Accessories have always been Gucci's bedrock. Nobody treats leather better.


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